The value and life of products and services based on culture, knowledge, and technology

Autores/as

DOI:

https://doi.org/10.32870/myn.vi57.8094

Palabras clave:

culture, knowledge, technology

Resumen

Success in business management, particularly in a globalized environment, depends to a large extent on a comprehensive understanding of the relationship between the philosophy of life, the business idea, strategic planning, and the business plan, in close connection with culture, knowledge, and technology. This interrelationship constitutes an essential framework of reference for business decision-making aimed at creating sustainable value.

Citas

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Giddens, A. (1998) Sociology. Alianza Editorial.

INEGI. (2025). Economic Information Bank. Mexico: National Institute of Geography and Statistics. Link: http://www.inegi.org.mx/sistemas/bie/

Kahn J. (1975). The Concept of Culture: Fundamental Texts. Anagrama.

Levinson, P. (1997). The Soft edge. A Natural History and Future of The Information Revolution. Routledge.

Nonaka, I., & Takeuchi, H. (1995). The Knowledge Creating Company, How Japanese companies create the dynamics of innovation. Oxford University Press.

Spender, J. (1996). Making knowledge the basis of a Dynamic theory of the form. Strategic Management Journal, 17, 45-62.

Zack, M. (1999). Managing codified knowledge. Sloan Management Review, 40(4), 45-58.

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Publicado

2026-01-01

Cómo citar

Gaytán Cortés, J. . (2026). The value and life of products and services based on culture, knowledge, and technology. Mercados Y Negocios, (57), 143–154. https://doi.org/10.32870/myn.vi57.8094

Número

Núm. 57 (27): Mercados y Negocios (January-April, 2026)

Sección

Indicadores Financieros y Económicos

Licencia

Derechos de autor 2026 Juan Gaytán Cortés

Creative Commons License

Esta obra está bajo una licencia internacional Creative Commons Atribución-NoComercial 4.0.

Mercados y Negocios por Departamento Mercadotecnia y Negocios Internacionales. Universidad de Guadalajara se distribuye bajo una Licencia Creative Commons Atribución-NoComercial 4.0 Internacional.
Basada en una obra en http://revistascientificas.udg.mx/index.php/MYN/.

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