Submissions

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Submission Preparation Checklist

As part of the submission process, authors are required to check off their submission's compliance with all of the following items, and submissions may be returned to authors that do not adhere to these guidelines.
  • The submission file is in OpenOffice, Microsoft Word, RTF, or WordPerfect format.
  • The text adheres to the stylistic and bibliographic requirements outlined in the Author Guidelines, which appear in About the Journal.
  • The collaboration of each author is specified in multiple-authored articles. The same author can publish up to one article per issue at most once yearly.
  • The submission has not been previously published or submitted for consideration by any other journal (or an explanation has been provided in the Comments to the Editor).
  • Whenever possible, the DOI is provided for references
  • The text is 1.2 spaced; the typeface is New Roman 12 point; italics are used instead of underlining (except in URLs); and all illustrations, figures, and tables are placed in the appropriate places in the text and in grayscale.
  • If submitted to a peer-reviewed section of the journal, the instructions in securing anonymous review should be followed.
  • The author has his/her ORCID identifier and has provided it in the corresponding metadata.
  • Did not use any AI tools in creating texts, images, figures, tables, and/or translations in the submission. Otherwise, I present a Declaration on generative AI in scientific writing. The declaration does not apply to the use of basic tools, such as tools used to check grammar, spelling, and references. You do not need to add a statement if you have nothing to disclose.
  • Failure to comply with these requeriments implies the immediate elimination of work

Author Guidelines

Mercados y Negocios welcomes submissions that aim to contribute to knowledge through research papers on markets and competitiveness-oriented business.

Mercados y Negocios does not charge authors for submitting manuscripts or for publishing articles (No APC—Article Processing Charges).

Papers must be original, which is why Turnitin (or its equivalent) is used both at the beginning of the submission and before publication in Mercados y Negocios. Did not use any AI tools in creating texts, images, figures, tables, and/or translations in the submission.

The author undertakes that their submission has not been previously published or submitted for consideration by any other journal (or an explanation has been provided in the Comments to the Editor).

The same author can publish up to one article per issue at most once yearly.

The author is requested to indicate their ORCID identifier. Authors are specified in the OJS metadata. In case they do not have it yet, they can obtain it at the following link:

https://orcid.org/register

Paper must be uploaded anonymously.

Papers should be submitted in 1.2 lines of space with Times New Roman font size 12 and 2.5 cm of space for margins and in letter-size paper format through the OJS (Open Journal System).

The article title should be in both English and Spanish and be fewer than 15 words.

The abstract, both in English and Spanish, should be approximately 250 words each and contain the objective, a method to achieve it, primary results, and the most important conclusions.

Keywords should be included in both English and Spanish, separated by semicolons (;).

The Jel code should also be included based on the following link:

https://www.aeaweb.org/jel/guide/jel.php

The paper should be a minimum of 15 pages and a maximum of 30 pages, including tables, graphs, and notes.

Tables and graphs should be constructed directly in Word in grayscale, avoiding the insertion of the same text in image format, which causes editing problems and detracts from the clarity of the content.

Mercados y Negocios accepts scholarly contributions in English and Spanish. English submissions are recommended to facilitate international peer review; however, manuscripts in Spanish are also accepted. Once accepted, all research articles will include a title, an abstract, and keywords in both English and Spanish. When applicable, the editorial team may support the preparation of bilingual versions of the publication.

The use of Grammarly is permitted for translation and writing improvements.

The paper should have the following structure: title (English/Spanish), abstract (English/Spanish), keywords (English/Spanish), Jel code, introduction, theory, development, methodological analysis, discussion, conclusions, bibliography, references, and annexes.

The citation system will be the American Psychological Association (APA) style. This implies including the source of references in the paragraph and not at the foot of the page. In the same way, the bibliography presented at the end of the document will contain only what is cited in it, in alphabetical order, respecting the APA format in terms of punctuation and complete data of the cited work. Whenever possible, the DOI will be included for each reference.

According to the latest APA specifications, the following examples are shown:

  1. Book

Sánchez-Gutiérrez, J., & González-Alvarado, T. E. (2022). Environmental, Social and Governance Strategic Approach for Competitiveness. Universidad de Guadalajara.

  1. Articles

Sánchez-Gutiérrez, J., Cabanelas, P., Lampón, J., González-Alvarado, T. (2019). The impact on competitiveness of customer value creation through relationship capabilities and marketing innovation. Journal of Business & Industrial Marketing, 34 (3), 618-627.

3. Book chapter.

Bravo, J. R., Gutiérrez, J. S., & Omil, J. C. (2025). Dynamic Capabilities Through Resilience and Ambidexterity. In Navigating Collective Intelligence for Sustainable Futures (pp. 65-84). IGI Global Scientific Publishing.

Note:

Failure to comply with these requirements implies the immediate elimination of work.

The author's responsibility is to cite all the sources that support the content of their work without omitting any of them. If the author includes part of the material published in another medium in the content, they should use self-citation.

Mercados y Negocios does not charge the authors any fee for the submission of manuscripts or fees for publishing articles.

 

 

 

Copyright Notice

Mercados y Negocios by Department of Mercadotecnia y Negocios Internacionales. University of Guadalajara is licensed under a License Creative Commons Attribution-NonCommercial 4.0 International.

The author retains the copyright.

Declaration of generative AI in scientific writing

Authors must declare the use of generative AI in scientific writing upon submission of the paper. The following guidance refers only to the writing process, and not to the use of AI tools to analyse and draw insights from data as part of the research process:

  • Generative AI and AI-assisted technologies should only be used in the writing process to improve the readability and language of the manuscript.

  • The technology must be applied with human oversight and control and authors should carefully review and edit the result, as AI can generate authoritative-sounding output that can be incorrect, incomplete or biased. Authors are ultimately responsible and accountable for the contents of the work.

  • Authors must not list or cite AI and AI-assisted technologies as an author or co-author on the manuscript since authorship implies responsibilities and tasks that can only be attributed to and performed by humans.

The use of generative AI and AI-assisted technologies in scientific writing must be declared by adding a statement at the end of the manuscript when the paper is first submitted. The statement will appear in the published work and should be placed in a new section before the references list. An example:

  • Title of new section: Declaration of generative AI and AI-assisted technologies in the writing process.

  • Statement: During the preparation of this work the author(s) used [NAME TOOL / SERVICE] in order to [REASON]. After using this tool/service, the author(s) reviewed and edited the content as needed and take(s) full responsibility for the content of the published article.

The declaration does not apply to the use of basic tools, such as tools used to check grammar, spelling and references. If you have nothing to disclose, you do not need to add a statement.

Please note: to protect authors’ rights and the confidentiality of their research, this journal does not currently allow the use of generative AI or AI-assisted technologies such as ChatGPT or similar services by reviewers or editors in the peer review and manuscript evaluation process. We are actively evaluating compliant AI tools and may revise this policy in the future.

 

Privacy Statement

Names and e-mail addresses entered in this journal will be used only for the purposes stated in this journal and will not be provided to third parties or used for any other purpose.