Valores culturales locales, exceso de confianza gerencial y desempeño de las PYME: el papel mediador del financiamiento de deuda

Autores/as

DOI:

https://doi.org/10.32870/myn.vi57.7918

Palabras clave:

valores culturales, cultura Tastura, exceso de confianza gerencial, rendimiento de las pymes, Financiamiento mediante deuda

Resumen

Este estudio examina el efecto de la cultura Tastura y el exceso de confianza gerencial en el desempeño de las pequeñas y medianas empresas (pymes). Los indicadores de los constructos se midieron mediante una escala diferencial semántica de 7 puntos. Los datos se recopilaron de 140 propietarios de pymes artesanales en Lombok Central y se analizaron mediante SEM PLS. Los resultados de este estudio revelan que la cultura Tastura no afecta directamente el desempeño de las pymes. El uso de deuda en las decisiones de financiación media completamente la influencia de la cultura Tastura en el desempeño de las pymes, y las decisiones de financiación median parcialmente la influencia del exceso de confianza gerencial en el desempeño de las pymes. Estos hallazgos indican que los valores culturales locales resultaban insuficientes sin las decisiones de financiación. Los hallazgos brindan información para comprender el papel de los valores culturales en las decisiones de financiamiento que, en última instancia, contribuyen a mejorar el rendimiento empresarial. Además, este estudio ofrece al gobierno información valiosa para elaborar un plan de desarrollo para las pymes artesanales en el centro de Lombok, basado en la cultura local.

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Publicado

2026-01-01

Cómo citar

Oktaryani, G. A. S. ., Wiagustini, N. L. P. ., Artini, L. G. S. ., & Candraningrat, I. R. . (2026). Valores culturales locales, exceso de confianza gerencial y desempeño de las PYME: el papel mediador del financiamiento de deuda. Mercados Y Negocios, (57), 29–48. https://doi.org/10.32870/myn.vi57.7918