Valenzuela Quintero AR, Bellon Álvarez LA. Trademark Influence and Brand Experience on Consumer’s Loyalty to Fast Fashion Brands. MyN [Internet]. 2023Sep.1 [cited 2025Apr.19];(50):71-94. Available from: http://mercadosynegocios.cucea.udg.mx/index.php/MYN/article/view/7698