RODRÍGUEZ SALAZAR, M. I. Omnichannel Marketing Model Applied at the Shopping Centers in Medellín City. Mercados y Negocios , [S. l.], n. 46, p. 31–56, 2022. DOI: 10.32870/myn.vi46.7662. Disponível em: http://mercadosynegocios.cucea.udg.mx/index.php/MYN/article/view/7662. Acesso em: 7 may. 2024.